Better Journey Video Chats
A series of chats with people who know how to change websites for the better.
By inviting these guests for a chat, I ask them to share their challenges, provide solutions and give us hands-on advice.
As someone who spends every day helping organisations improve their websites, I love talking about all things related to improving website journeys. Plus, wherever possible we’ll provide direct recommendations for having a more positive impact on people & planet.
Sign UpAs someone who spends every day helping organisations improve their websites, I love talking about all things related to improving website journeys. Plus, wherever possible we’ll provide direct recommendations for having a more positive impact on people & planet.
A variety of subject matter experts join me for 20* minute chats about improving websites.
Every one of them has advice and tips on how to ensure your visitors have a "better journey" through your website.
Wherever possible we'll also explore ways in which you can implement changes that have a wider positive impact (on people and the planet), for example in the first series of chats we cover:
Data Privacy: When tracking website visitors, what you should keep in mind, in order to retain their trust.
Website Sustainability: How you can reduce the carbon footprint of your website and make it more accessible.
Marketing with Purpose: What does "purpose" mean? How does it help? How can AI accelerate sustainable marketing?
Google Analytics: Key things to look for when checking GA4 is set up in a robust, reliable manner.
To be notified when these are all available, register for email updates below. I promise to only send you emails relating to "better journey" content!
Sign UpEvery one of them has advice and tips on how to ensure your visitors have a "better journey" through your website.
Wherever possible we'll also explore ways in which you can implement changes that have a wider positive impact (on people and the planet), for example in the first series of chats we cover:
Data Privacy: When tracking website visitors, what you should keep in mind, in order to retain their trust.
Website Sustainability: How you can reduce the carbon footprint of your website and make it more accessible.
Marketing with Purpose: What does "purpose" mean? How does it help? How can AI accelerate sustainable marketing?
Google Analytics: Key things to look for when checking GA4 is set up in a robust, reliable manner.
To be notified when these are all available, register for email updates below. I promise to only send you emails relating to "better journey" content!
*20 minutes is the goal, so forgive me because we've run to 30 minutes on each chat so far... we will get better at sticking to 20 minutes!
About Me
I help organisations improve the measurement and effectiveness of their website; otherwise known as “Conversion Optimisation”. By digging into your Web Analytics data, conducting User Behaviour Research & applying over 20 years of Best Practice experience, I identify opportunities to persuade more of your website visitors to take the desired action.
The result? Increasing the conversion rate.
I’m passionate about delivering sustainable growth for organisations with a purpose – whose goal is to do well financially while also doing good for society and the environment.
Some Websites I've Improved...
